Our Story

The story of Parco delle Lamie originates from a love for Puglia and its organic Apulian Coratina extra virgin olive oil, cultivated with passion for generations. The Fiore family has been caring for the land of Grumo Appula (Bari) for over three generations, cultivating ancient olive groves nestled in the Apulian Murgia.

Each Coratina cultivar plant, a symbol of our land, is tended with care and respect through certified organic farming practices.

Thanks to traditional pruning, manual grafting, and hand-picking of olives, we produce an organic extra virgin olive oil that captures the authentic aromas of Puglia.

Parco delle Lamie's roots:
passion for Puglia and Coratina oil

The story of Parco delle Lamie is born from a love for Puglia and its organic Apulian Coratina extra virgin olive oil. This bond has lasted for generations and continues today, thanks to the passion passed down from father to son.

With the same love for the land, Giuseppe and Francesco have been immersed in nature since childhood. Every Sunday, they followed their father through the olive groves, learning to appreciate the value of each plant and every harvest.

Giuseppe, in particular, cherished those moments in his ‘countryside diary.’ In the shade of a centuries-old olive tree, he noted down emotions and experiences, creating a direct connection with his family roots.

From those pages, the Parco delle Lamie project was born: a 100% organic Coratina extra virgin olive oil. It is the fruit of passion, research, and tradition, designed to bring the authentic excellence of Puglia to your table.”

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From family tradition to the new identity "Fratelli Fiore"

Since childhood, Giuseppe and Francesco have lived among the rows of their family’s centuries-old olive trees. Here they learned the art of olive harvesting and the organic farming practices passed down through generations.

As the years went by, each summer was an opportunity for growth and work in the fields, strengthening their deep bond with the Apulian land.

Each brother followed a different but always complementary path: on one side, technical skills, and on the other, entrepreneurial vision and innovation.

In 2020, their shared passion gave birth to a new identity: ‘Fratelli Fiore.’ A name that unites Giuseppe, Francesco, and the youngest, Nathan, who is ready to one day carry on the tradition.

This family story continues today with Parco delle Lamie: a 100% organic Coratina extra virgin olive oil, a symbol of authenticity and Apulian roots.

The fundamental stages of our story:

1990

The roots of passion

Domenico Fiore inherits the first olive groves in Grumo Appula (Bari) from his father and begins to care for them with love, specializing in pruning and agronomic management.

2005

Growth and tradition

One plot at a time, the family expands the areas cultivated with Coratina olive trees, keeping alive the tradition of Pugliese agriculture.

2015

The new generation

Giuseppe and Francesco, Domenico's sons, begin to work steadily among the olive trees: Francesco as an agricultural expert and guardian of traditional practices, Giuseppe with university studies and international research.

2020

"Fratelli Fiore" is born

The company takes on a new family identity and the Parco delle Lamie brand takes shape, symbol of a project that unites tradition and innovation.

2022

The goal: organic excellence

The mission is defined: to produce a 100% organic Coratina extra virgin olive oil, authentic expression of Puglia and its roots.

2024

The recognition

After years of work, the first official production is presented. Parco delle Lamie oil obtains the first national and international awards, confirming the quality and strength of the family dream.

Francesco, after obtaining his diploma as an agricultural expert, chose to carry forward the Fiore family dream with dedication, devoting himself entirely to fieldwork. With consistency and passion, he has deepened his knowledge of the main agronomic techniques passed down by his father Domenico and grandfather, becoming a reference point for the management of centuries-old olive groves.
Giuseppe, on the other hand, while maintaining a strong connection to the land, undertook a broader study path, graduating in Agricultural Sciences and specializing in Crop Protection. A formative experience in the United States, at the experimental research center of the University of Davis in California, allowed him to further enrich his skills and bring a more modern and international vision to the company.
During his studies, he also obtained the title of professional taster of virgin and extra virgin olive oils, understanding the importance of biodiversity, environmental sustainability and the pursuit of maximum quality. It was precisely during this period that the idea was born to transform the family heritage into an innovative project: producing a 100% organic Coratina extra virgin olive oil, capable of expressing the authentic character of Puglia.
Thus, in 2022, the objective took shape to create an oil that would stand out for its structure, aroma, harmony and aromatic complexity, never forgetting its role as a nutraceutical food for daily wellness.
In 2024 this dream becomes reality: the oil of Parco delle Lamie is born from olive trees manually grafted by Domenico Fiore over the years, with the “queen” of Pugliese oils, the Coratina cultivar, symbol of strength, tradition and internationally recognized quality.

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